“Osav Aju” Jaan Aru
Illustration and design
2025
WE WORKED ON
Illustration,
Graphic Design,
Print Design
AWARDS
Osav Aju was selected as Rahva Raamat Best Children’s Book 2025 and ranked second in Estonia’s book sales chart in 2025.
Visual Identity & Strategy
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A festival exploring the various aspects, joys and concerns of the field of illustration
Visual identity for a web tool built to create global campaign pages.
A timeless concept for an interior design salon
A fresh minimalist identity for a creator of high-quality and innovative solar roofs.
Exhibitions & Wayfinding
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Exhibition about Estonian ladies’ fashion of the 1920s to 1940s.
An exhibition celebrating 100 years of art education in Tartu.
Graphic design for an exhibition where Czech and Estonian surrealism enter into a dialogue
Exhibition design for the History Museum
Digital Experiences
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Books & Editorial
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Design for the exhibition catalog
Refreshing the Kaubamaja Magazine
A popular science book about creativity, thought flashes, the curse of smartphones, and the exciting secrets of the human brain.
Visual identity and illustrations for an exhibition on well-being, mental health, and balance.
Events & Festivals
View AllA festival exploring the various aspects, joys and concerns of the field of illustration
Seasonal design for Tallinn Urban Space Festival that speaks to people of all colours and shapes.
Seasonal design inspired by circularity.
Seasonal design for the European Design Awards 2022 in Tallinn
Illustration
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A fresh visual identity for a beloved children’s literature festival.
A popular science book about creativity, thought flashes, the curse of smartphones, and the exciting secrets of the human brain.
Visual identity and illustrations for an exhibition on well-being, mental health, and balance.
Creating a quirky new visual identity for a beloved independent bookstore and publisher.