Visual identity for a web tool built to create global campaign pages.
Let’s create something magical together!
2018
WE WORKED ON
Branding
Art directing
Advertising
Typography
AWARDS
ADC*ESTONIOA
Bronze - Identity, 2017
The circle motif already used in the logo symbolises inner peace and becoming whole. It became the central communication element.
To keep the brand visually fresh in the long term, we art directed and took 100 photos of yoga and martial arts poses.
The result is a brand identity that is closer to its “budo” roots and yet, has a modern feel to it.